Color Your Own Sweethearts Coloring Contest - 2014 Winners!
3/25/2014 12:00:00 AM
Color Your Own Sweethearts Coloring Contest – 2014 Winners!
In 2014, NECCO introduced an innovative treat for Valentine’s Day: Color Your Own Sweethearts. These delicious sweets featured the regular assortment of Sweethearts flavors: Grape, Orange, Blue Raspberry, Lemon, and Green Apple but were packed in a unique, adorable box that features black and white stenciled designs with a matte finish, made perfect for coloring. The new packaging revolutionized the classic Valentine’s Day candy favorite into a more fun and interactive experience for all consumers.
This exciting product launch coincided with a Color Your Own Sweethearts Coloring Contest. NECCO’s youngest fans, in the 5-12 year old range, broken down into three separate age groups, submitted their best coloring creations to the contest in hopes of winning the popular prizes, which included a Grand Prize of a $1,000 Savings Bond Certificate and the opportunity to have their own personal phrase appear on a Sweethearts candy for the 2015 Valentine’s Day season as well as the Runner Up prize of a huge NECCO goodie bag filled with a great mix of NECCO’s beloved sweets.
Hundreds of entries poured in from 32 states in this highly successful contest. Following the close of the contest’s entry period, NECCO had the difficult work of sorting through the amazing, highly creative entries to pull out the winners for each age group. NECCO was thrilled with the obvious excitement for the brand new interactive product, a factor which shone through in the quality and care of the submissions. Despite the tough decision to select the winners, NECCO named six young fans as the Grand Prize Winners and Runners Up for the inaugural Color Your Own Sweethearts Coloring Contest (see below to view the winning entries). Overall the contest was a wonderful success for all involved, and NECCO has already begun anticipating the excitement of the contest during the 2015 Valentine’s Day season.
Top 5-7 Age Group Entries
Grand Prize Winner: Makendra in Connecticut
Runner Up: James in California
Top 8-10 Age Group Entries
Grand Prize Winner: Grace in California
Runner Up: Kevin in Florida
Top 11-12 Age Group Entries
Grand Prize Winner: Teagan in New York
Runner Up: Maxim in Massachusetts
NECCO (New England Confectionery Company, Inc.) is the oldest continuously operating multi-line candy company in the United States. It was founded in 1847 when Oliver Chase invented the first American candy machine: the lozenge cutter. NECCO produces its entire assortment of candy at the company’s world headquarters in Revere, MA. Popular brands include: the beloved NECCO Wafers, the Valentine’s Day staple Sweethearts, and other iconic brands such as the Clark Bar, Sky Bar, Canada Mints, Candy Buttons, Mary Jane, and Haviland Thin Mints in addition to many seasonal favorites.